In my experience, for the small companies you have an endless stream of custom jobs that need quick unique solutions. You get the same outrageously complicated work, just with the ability to use more duck tape and one-time solutions. Cloud solution is, with some exceptions to self contained commodity solutions (such as email), about managing costs of spinning up or down hardware. Pay a premium on what you need right now, rather than investing into what you might need tomorrow with the possibility of guessing wrong.