This reminds me of the Instagram account, @insta_repeat (https://www.instagram.com/insta_repeat), which is much more fun if you visit rather than reading my explanation.
I read this just after the EFAP post mortem ( https://news.ycombinator.com/item?id=20942543 ). The first video in the blog post was about music is reused in movies and this makes it less interesting and less memorable like in Marvel movies.
I think this kind of is a symptom of the same issue.
Oh, Earl Hays Press. They have a whole line of fake stuff. Fake food brands. Fake DVD boxes. Fake posters. Fake food packages for movies that don't have enough clout to get paid for product placement.